About Summum Automobile Training

Summum Automobile solutions for delaerships

Founded in 2005 by Michel Beaulieu, Summum has two main divisions:

The first division is (1) Summum Automobile Training. It's as effective for private individuals who want training in the automotive field than car dealerships who wish to train their employees. The second division (2) Summum 360 Solutions offers a wide range of value-added services for dealership financial managers.


If you are looking for training in the automotive industry, visit our website formationauto.ca (French) for the listing of all courses and automotive training we offer.

Why summum ?

  • Training Theory

    The founder of Summum automobile training center, Michel Beaulieu, who has been working for 3 decades in the field of sales and training, made the observation that virtually all training centers offer only one component; THEORY. Without relevant and concrete examples, theoretical concepts are difficult to apply to the reality of auto dealerships.

  • the new reality of car dealers

    Despite the relevance and usefulness of the theoretical approach, Summum has gone further by innovating and offering a personalized approach based on another component; REALITY. Thus, taking into account the potential and experience of each employee, our qualified and experienced coach sees the ongoing development of your trainees potential by mesuring its real impact on productivity; This is called the private coaching in the workplace.

  • how we help your dealership

    Summum is able to participate in the development and welfare of the human capital of all departments of your dealership;
    • Operations Analysis;
    • Management & Accounting;
    • Classroom Training;
    • Private Coach at the Workplace;
    • Sales Training on Camera;
    • Job Recruiting;
    • Sales;
    • After-sales (finance and insurance);
    • Customer retention;
    • Customer service;
    • Restructuring;
    • Profits and Loss Analysis;
    • Automotive Employment.

we are proud of

See more Student Testimonials.

à la carte Menu of our services

Private coaching in your work environment, organization and structure training, Group Courses for your following employees:

  • Sales Representative
  • Sales Manager
  • Accounting staff
  • Owner
  • General Manager
  • Controller
  • Financing Director
  • Financial Planner
  • Service Advisor
  • Receptionist
  • Customer Service Representative
  • Department Director
  • Retention and Recovery
  • Renewal
  • Head of Service
  • Car Salesman

We also recruiting and training staff: Hire qualified personnel!


Are you interested in one of our services? Contact-Us Now!